Meat quality is a key driver of consumer demand and overall pork industry profitability.
In pig production, few moments are as nutritionally and physiologically demanding as weaning. The piglet transitions from a highly digestible, immunologically active diet to a dry
Our PIC®337 is the preferred choice for customers that want to maximise lean meat yield along with excellent average daily gain, feed efficiency, P2 and robustness.
The PIC800 is the best choice for producers who value traditional Duroc traits such as fast growth, feed efficiency, throughput and robustness.
For over 60 years, PIC has continuously developed the Camborough® — to maximize productivity, longevity, and efficiency. As the most widely used F1 sow worldwide.
Biosecurity is everyone’s responsibility. Use these videos to train others or refresh your biosecurity knowledge and avoid biosecurity breakdowns.
Disease risk is pervasive in contemporary pig production—and increasingly costly. Syndromes such as PRRS, influenza, and E. coli-related diarrhea disrupt productivity.
Hamilton believes the next step is to put more cameras in place to collect more data at nucleus, multiplication and commercial sites, so they can continue the data gathering at all
In the modern UK competitive market, only proven performance earns trust. PIC females are not selected for a single trait—they are built for system-wide profitability.
In today’s pork industry, animal welfare is no longer a niche concern or marketing trend—it is a structural expectation, embedded in legislation and consumer demands.
Use PIC’s updated caliper ranges for accurate body condition scores to improve sow longevity.
333 interviews Dr. Craig Lewis, who is currently overseeing Genetic Dissemination for Genus PIC in the EMEAR region working with pig producers from developing farmers in Africa.
